Conversion · Nigeria
Building a Social Media Sales Funnel
Connect discovery, education, conversion and retention into one measurable customer journey.
Published by Social Booster · Reviewed 25 August 2026
Map each stage
Define what a prospective customer needs to understand before moving from awareness to consideration and purchase.
Create the next useful step
Link each post or advertisement to a relevant resource, conversation or offer rather than sending everyone to a generic homepage.
Find and repair leaks
Measure movement between stages. Investigate weak landing pages, slow follow-up and payment failures before spending more on reach.
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